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Most whisky brands prefer to tell a story about artisans and secret recipes rather than explaining exactly what is in the bottle. In 2015, Compass Box did the opposite — and thereby found itself directly at odds with its own...
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The label on many Compass Box bottles reads "Blended Malt Scotch Whisky" — not "single malt," nor simply "blended Scotch." That is no coincidence: it is precisely the category in which Compass Box excels. What does that term actually mean,...
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Compass Box has no distillery, no stills, and no grain stock of its own. What the brand does have: a former Diageo marketer with a mission to make blended Scotch exciting again. This is the story of how John Glaser...
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